ECommerce SEO Packages: Website Refresh
Overview of the ecommerce seo website refresh package, part of the ecommerce seo service packages offered from Point of Sale Strategies
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Retail Business Blog
Keeping you up to data on retail trends, retail data analytics, and small business strategies
Amanda Dinan
Feb 3, 20235 min read
So... What Does an SEO Strategist Do?
When I tell people that I am an organic SEO consultant and SEO strategist... well I often get blank stares. "What does that even mean?"...
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Amanda Dinan
Feb 2, 20236 min read
5 Easy Steps to Conduct Keyword Research
Advice from an SEO Strategist on how to conduct keyword research for your e-commerce site.
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Amanda Dinan
Jan 10, 20235 min read
Creating a Retail Business Review
Run a retail business? This post guides you through what you should review to grow your business in 2023.
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Amanda Dinan
Aug 16, 20224 min read
Product Assortment Optimization: Find Your Perfect Product Mix
Every retailer, from a department store to a small town boutique should have a merchandising assortment plan in place. In this article,...
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Amanda Dinan
Aug 15, 20221 min read
5 Ways to Prepare for a Retailer Buyer Job Interview
Ready for a retail merchandising or retail buying career? Prepare for a retail buying interview with these 5 steps.
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Amanda Dinan
Aug 10, 20222 min read
What Does OTB Mean in Retail?
This post was written by Amanda Dinan, retail consultant, and SEO strategist at Point of Sale Strategies. Amanda helps small businesses...
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Amanda Dinan
Aug 4, 20223 min read
Breadth vs. Depth in Assortment Planning
understanding breadth vs. depth in merchandise planning and otb management
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Amanda Dinan
Aug 1, 20222 min read
Which Goals Are Available In Google Analytics?
There are four goal types available in Google Analytics: Destination, Duration, Pages/ Screen Sessions Per Visit, and Event. In order to...
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Amanda Dinan
Jul 5, 20222 min read
What Are KPIs and How Do I Make Them?
An example of how to review data to create a KPI for your business
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