Small Business Data Sources

Today small business owners have access to thousands of data points through point-of-sale, e-commerce, and marketing tools.

At POS strategies we aggregate and analyze from four different small business resource categories:

Sales and Financial Data: Data from POS and Accounting tools such as : Square, Clover, Revel, Stripe, and Intuit QuickBooks.

Social Media and Marketing: Analyze your social media engagement and conversion through Facebook, Instagram, Tik Tok. Analyze Google ad spend and email marketing campaigns.

E-Commerce: Data from your own website platform: Wix, Shopify, Square, and many more. Search term and traffic insights from Google Search Console and Google Analytics

3rd Party Resources: In addition to your own data, POS Strategies works with 3rd party retail data services to collect insights. We also subscribe to premium services from Canva and Tableau to create beautiful presentations